What’s Hot–What’s Not

by Jo-Ann Heslin, MA, RD, CDN on February 2, 2006 · 1 comment

Not too long ago, indulgence and low carb were the hottest trends to hit supermarket shelves. Now, all those labels touting net carbs are gone, and few indulgent choices are urging you to live for the moment.

Watch words on labels today are: less sugar, high fiber, fortified with, and most important, convenient. Manufacturers are scrambling to produce foods that will:

keep your healthy
keep you skinny
help you spend less time on both

Reformulated for your health
As the baby boomers march toward retirement healthier than any generation before them, they are determined to do whatever it takes to guarantee many more years to come.

Manufacturers are working overtime to offer good health or disease prevention in every box, bottle or can you purchase. Margarine, yogurt, orange juice and even chocolate are packed with cholesterol-lowering sterols. Foods are pumped full of calcium and folic acid (a B vitamin) to make up for the fact that we drink too little milk and eat too few fruits and vegetables. You can buy fortified energy bars; drinks with added vitamins, minerals and herbs; and cranberries, nuts, and oils rich in heart-healthy omega-3 fatty acids. Do we need them all?

In some cases, yes. These products can ensure that we eat a healthier selection of foods. In other cases, it’s doubtful. Granola bars and drinks overloaded with nutrients will never replace good old-fashioned fruits, vegetables and whole grains.

Up with Fiber, Down with Sugar
Ice cream technology has invented slow churning, which delivers the creamy taste of full-fat ice cream without artificial sweeteners or fat substitutes. Sugar substitutes such as sorbitol and sucralose allow manufacturers to produce familiar products — cakes, cookies, and candies — with far less sugar. But, keep in mind neither process turns ice cream or cookies into choices that can be eaten with abandon.

With the release of the 2005 Dietary Guidelines, which urge us to eat at least 3 servings of whole grains foods a day, there has been an explosion of whole grain products. Cereal manufacturers have reformulated entire product lines to include whole grains. Pasta companies are making hybrid pasta (half whole-grain, half not). And, every bread company is producing lines with higher fiber content. There is even white whole-wheat bread to allow diehards to eat their white bread and have their fiber, too.

Halfway Homemade
No one wants cook, but everyone wants tasty, convenient and nutritious foods to eat. Halfway homemade fits the bill. Microwaveable brown rice, preseasoned chicken, exotic salad mixes, frozen sauced vegetables, precut fruits and vegetables, and all-in-one skillet meals allows us to throw together dinner in no time. You’ll be seeing even more innovative packaging and sophisticated flavors as this category grows.

And you thought grocery shopping was boring! Next time you shop, take time to explore the new, ever-expanding choices available — but keep in mind that not everything that is new is necessarily good for you.

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{ 1 comment… read it below or add one }

Artem August 18, 2015 at 1:11 am

Agreed very much with the above comment Yes it is true but first of all make sure HSBC can still suvvire for coming years. Otherwise, I am afraid only government banks suvvire on earth. Mentioned by Mr. Lam Siu Yeung as well, we are worried that the TCE of HSBC may not be able to stand for another shock. And the truth is everyone expects US is getting worse. That’s why HSBC management gave the relevant information for investor’s analysis: USD 700m to 1500m provision per % of increase in unemployment in US. I strongly believe the forecasting power of HSBC’s financial results. Last HSBC’s ever profit warning in 2007 is followed by Financial Tsunami, collapses of Bear Stearns and Lehman Brothers. Right now, HSCB is retreating from US market we can imagine how terrible the US market will turn out to be and destroy the TCE and investment value of HSBC.You are good at calculating TCE of HSBC. So hope to listen to your opinion over the above comments about the solvency problem, short term survival ability of HSCB in review of expected worsening of US marketing and the spread of such worsening effect to Europe and emerging markets.


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